King Long Buses to Enter Israeli Market

King Long, starting its "overseas strategy" from Year 2000, has become the leading China bus manufacturer with most export markets and highest export amount. In 2012, King Long exported products worthy of CNY 2.1 billion to 86 countries and regions.

Israel, as the only developed country in Middle East, has always been King Long's focus. CMO of King Long Xie Weiguo said: "Israel is strict with bus export, even stricter than Europe. King Long, by virtue of over-ten-year experience in European market, is highly recognized by local customers in products, sales and service, according to the market requirements."

Colmobil, founded in 1936 as Israeli largest auto importer, takes 20% of local market. After specific survey and analysis, the company decided to sign the strategic cooperation agreement with King Long.