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On July 15, King Long held a grand ceremony in Xi’an, China officially launching “New Lingyue West China Tour”. New Lingyue series buses were the big shinning stars on the day. Over 150 bus operators from Shaanxi, Gansu, Ningxia, Shanxi, and Xinjiang attended the opening ceremony. According to King Long, “New Lingyue West China Tour” will last for two months, reaching 23 cities and counties across the west China, including Taiyuan, Lanzhou, Yan’an, Baoji, Shuozhou, Datong, etc.
Along with the launch of One Belt One Road Initiative, West China is expected
to become the biggest benefactor. At 2016 NPC and CPPCC sessions, Chinese
government has come up with the goal of building 200,000 km roads in rural
areas. This has created big opportunities for rural public transportation in
west China.
In recent years, the need to build an integrated urban-rural public
transportation system has become increasingly urgent in China. In the sparsely
populated west, the public transportation system in rural areas is particularly
lagging behind the level in the east. Despite the government’s effort to
improve the road conditions in the west, luxury passenger coaches still face a
host of challenges, such as unsatisfactory road conditions, limited passenger
flow and hardly set operation timetable. Against such a backdrop , bus operators
are under heavy pressure and are usually reluctant to choose high quality
passenger coaches.
In May 2016, King Long officially launched a new campaign on its brand building
which gives top priorities to innovations and customer services. Considering
the current urban-rural passenger transportation market, King Long further
optimized its classic Lingyue, forming a new generation of Lingyue buses
measuring 6 to 7.2 meters in length. With higher chassis and more flexible
body, the new Lingyue series buses are highly adaptable to various road
conditions. With its engine mounted in the front, the new Lingyue has
successfully created more interior space, helping the vehicle to load even more
passengers.
The first generation Lingyue series bus products appeared in 2004. With high
quality and impressive performance, they have been well received across China.
The new Lingyue series buses, inheriting all strengths from their predecessors,
are particularly made for medium- and short-distance passenger transportation.
With fuel and gas drivelines available, the new Lingyue series bus products are
ready to provide competitive overall transportation solutions for their
customers with new design, new layout, new production techniques, new platform
and new value. New Lingyue city bus version is going to provide more travel
amenities for passengers while the intercity bus version is set to provide
transportation services for business reception and group tour travel.
With curved panoramic view and uniquely simple rearview mirror, bus drivers
enjoy wider views while operating the vehicle. Also eye-catching are its front
and rear lamps and chrome-finished grilles. In addition, after going through 18
electrophoresis procedures, the body structure of new Lingyue series bus products
guarantees at least ten years free from any rust. The front, rear and side
covers of new Lingyue are made of wholly stamped materials and boast high
rigidity. Moreover, they have helped cut the body weight of the vehicle
substantially and further improve its energy efficiency.
Wu Youming, Manager of King Long West China Region, points out “We are
confident that we will continue to take the lead in the urban-rural
transportation market. The performance consistency and stability of New Lingyue
will help bus operators create more values.”
Since its establishment, King Long has been always committed to providing safe,
comfortable and environmentally friendly transportation services for the
public. “New Lingyue series bus products are ready to provide more efficient
and cost-saving urban-rural transportation services in China”, says Yu Wentao,
Deputy General Manager of the Domestic Marketing Branch of King Long.
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